Bazooka Candy Brands

Led digital marketing and website efforts for brand’s website, Candymania.com. Provided recommendations and strategic optimizations to increase engagement. Pitched and developed SEM campaigns for new product launches.

Sprout Organic Foods

Developed new brand strategy for 2018 and managed a media team to coordinate social and digital campaigns, report monthly on media results, and provide strategic recommendations for optimizing creative.

Launched new brand campaign that grew the brand's CTR on digital creative from .14% in 2016 to .30%.

The Trade Desk

Oversaw strategic development, creative development, and production of the brand's first TVC to support its launch as a leading demand side platform. Managed redesign of Partner Marketing, Enterprise Solutions and Programmatic Audio offerings on the brand website